Big Change sometimes happens quietly
QUIET CHANGE
Bord na Móna
Integrated Campaign
Bord na Móna is an iconic Irish brand that has fuelled homes and the Irish economy by harvesting peat. However this year they have confirmed that they have ended peat harvesting permanently and will become a climate solutions company.
Our film explores that ‘journey of change’ from restoring peatlands and shifting to renewable sources such as wind and biomass.
Awards
- ICAD Awards 2022 Bronze - TV commercial over 30 seconds
30'“ Cutdown
Press
CREATIVE DIRECTOR: Jarrod Banadyga
COPYWRITER: Barry Taylor
ART DIRECTOR: Paul Kinsella
MANAGING DIRECTOR: Catrióna Campbell
ACCOUNT DIRECTOR : Sarah Lee Saunders
SENIOR ACCOUNT MANAGER: Kirsten Jackman
PRODUCER: Steve Battle
STRATEGIST: Ronán Jennings
DESIGN: Cian Booth and Trevor Nolan